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.au Direct Priority Applications

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Contact Info
Level 1, 2 Warner Street, Huntingdale VIC 3166, Australia
1300 552 052
(FAX) 03 9815 6800
Contact Hours 9:00am - 5:30pm
.au Direct Priority Applications

.au Direct domains (example.au) became available in March 2022.
An initial 6 month priority window allowed owners of existing AU domains (example.com.au / example.net.au) the chance to secure the corresponding .au Direct domain (example.au). This window closed on 20th September 2022.

If multiple Category 1* owners submitted a Priority Application during the priority window, the new .au Direct domain is considered as 'Contested'.

With a Contested .au Direct domain;

  • All applicants are encouraged to negotiate between themselves; trying to reach an agreement on who will get the new .au Direct domain
  • When 1 applicant remains (all other parties have 'withdrawn' their application), the .au Direct domain is allocated / registered for 1 year within 24 hours
  • Priority Applications are valid for a period of 1 year; expiring on 20th September each year
  • If a Priority Application is not renewed, it is considered as 'withdrawn'
  • To retain 'active interest' in a Contested .au Direct domain, the Priority Application must be renewed by the 20th September each year
  • Note: All Priority Application fees are non-refundable

 

Priority Application Tool

auDA has provided a tool which confirms which parties hold an active Priority Application for a 'Contested' domain. The tool can be found here

 

Renewing a Priority Application

If your Priority Application is registered with us, it will be listed in your online account.
We will issue a renewal invoice and reminders for your Priority Application, in the 2 months leading up to 20th September.
To ensure your Priority Application is renewed, we need to receive payment of the renewal invoice, before the due date.

 

Withdrawing a Priority Application

Applicants that choose to withdraw their .au Direct Priority Application can either;

  • 'Withdraw' their application via auDA's website here
  • Let the Application lapse (not pay for the renewal) when it's due on 20th September each year

 

Allocation of Priority Applications

When 1 applicant remains (all other parties have 'withdrawn' their application), the .au Direct domain is allocated / registered for 1 year.
The annual result of renewed / withdrawn Priority Applications are due to be confirmed in the last week of October each year.

*Category 1 Owner: Held an existing AU domain, which was created on or before February 4, 2018 at 23:59:59 UTC

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